Carolina union built badges being made.

Carolina® Crafted by Choice

For the next six weeks, you call the shots. Vote on every detail of this one-of-a-kind Carolina boot, then grab your pair when it drops this Black Friday.

Your Vote Shapes What Comes Next

Each week, we're putting a key design decision in your hands—from leather to outsole to finishing details. Cast your vote on social, watch the build come to life, and help create a boot that’s truly Crafted by Choice.

At the end of six weeks, we’ll bring your design to life with the craftsmen at our Pennsylvania-based factory. We'll be selling a limited run later this year, so stay tuned to grab your custom pair.

How it Works

  1. Vote Weekly – New poll drops every Friday @carolinashoe #craftedbychoice
  2. Shape the Build – See winning choices revealed in real time here and on social
  3. Own the Final Product – Limited run available Black Friday
A man lacing up the 28 Series 8" Composite Toe Waterproof Work Boot in brown.

week one moc toe vs. round toe

Moc Toe took the win with 66%

The Ferric Usa 8" Steel Toe Work Boot in brown and the Amp Usa 6" Soft Toe Work Boot in brown.

week two wedge vs. heel

Wedge took the win with 60%

Variety of vamp color swatches.

week three vamp color

Heritage Saddle took the win with 28%.

Two Carolina boots with a black midsole and a yellow midsole.

week four midsole profile color

Black Midsole took the win with 57%.

Four quarter color leathers with the Carolina logo.

week five quarter color

Campfire Burbon took the win with 39%.

Two images of Carolina boots highlighting the Antique Brass Hardware Color and the Silver Hardware Color.

week six brass vs. silver hardware color

Voting happens on our social feed. Tell us what you want to see next.

Vote on Instagram

week seven coming soon